Everything
Begins
With a Story
Lead Generation Through Story telling
Storytelling has been around for a long time, all of it.
For thousands of years, our ability to tell stories, create and remember narratives, was our primary form of communication.
Even now, stories are at the heart how we educate, how we communicate, how we remember.
So why is this focus lost in modern marketing?
Many businesses focus on what to post next, what email might sell more products, which blog might attract more website users.
But they lose sight of the larger picture.
The brand is the author, we should use it to craft stories.
Stories that engage.
Stories that stir emotions.
Stories that hook the audience in.
Stories that are remembered.
